Filed under: Election 2008, Multimedia, Party Politics, Technology and Politics, Youth and Politics
There’s been alot of talk these days about how Democrats are winning both the youth vote and the technology battle. I will grant that Obama is generating alot of energy amongst youth voters and are using blogs and other tech tools in a manner that Republicans had an edge with in 2004, but Republicans are starting to re-think their internet and messaging strategies. Here in the Commonwealth, Jeff Frederick’s election as state chair was seen as a call to not only refocus efforts to rebuild our technology efforts but also to find pragmatic solutions to Virginia’s issues that don’t betray our core conservative principles.
Here are some ways that Republican groups and candidates nationwide are harnessing Web 2.0 to reach out to young, professional, technologically oriented voters:
-John McCain’s campaign has launched McCain Nation, a set of tools to help McCain supporters meet and organizing locally
-The RNC has launched a toolbar that integrates directly into your web browser that will not only keep you up to date on the latest GOP news, but it will also let you raise money simply through searching the web. Very interesting.
-The CRNC has launched an effort tracking four College Republicans as they travel coast to coast traveling only through Republican Districts (although they make a few detours to neighboring competitive districts). They are tracking their journey through blog posts and twittering (a technology through which you can keep a group of friends up-to-date via cell phone texts and web posts).
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